Parties on Social Media. Two Million Dollars for the Attention of a Potential Voter
Although 2021 did not show to Ukrainians such bright election campaigns as 2019 and 2020, last year, Ukrainian politicians and parties were active on social media, too. OPORA analyzed key indicators of Facebook advertising campaigns and found out which political forces are already preparing for the upcoming elections, and those that have increased their activity levels on this social media in the last 12 months.